Off-Site Search Engine Optimisation
Once you have the on-site search engine optimisation in place, you are ready to start the off-site search engine optimisation process.
Consider off-site search engine optimisation to be a form of internet marketing which involves the following:
- Create and submit press releases about your web site
- Optimise various social networking profiles
- Organise and manage one way link campaigns
- Create and submit articles to online article sites
- Submit your web site and pages to search engines
- Post your web site on forums and blogs
- Secure listings on free directories
- Source paid directories
- Organise an email newsletter
You can expect to see an increase in traffic and leads as a result of the fruits of this type of internet marketing usually within 3 months.
Never raise your expectations too high and never expect to be on the front page after a week. Off-site search engine optimisation takes time and a considerable amount of patience however it does pay off.
